TitanStraps is the idea of a highly-utilitarian strap which formulated along the Alaska’s wild and remote “Lost Coast” during a bike/packraft expedition from Yakutat to Cordova in 2010. Cameron Lawson, owner of TitanStraps, developed some prototype Industrial straps to use on the 300 mile trip. The straps worked exceptionally well at securing the equipment in the wet, sandy and rough environment. The ease at which they could secure, adjust and remove gear was unparalleled. This simply, highly effective utility strap had far reaching applications. Upon returning, the prototypes were produced and given to contractors, pumbers and electricians for field-testing and the response was overwhelmingly positive. The speed, durability, safety and security of TitanStraps was proven.